Marketing | Torch Digital Labs

Business Websites - When Good beats Perfect

Liam Mooney

Apr 21, 20237 min read

Business Websites - When Good beats Perfect

We often see businesses take too long to get their first website or rebuilt website online. Here are some pros and cons of moving quickly.

Liam Mooney

Aug 15, 20224 min read

5 Signs That It’s Time for You to Update Your Brand

Updating your brand is an important part of your growth strategy, especially for startups or growth phases.

The Importance of Landing Page Design for Lead Generation

Liam Mooney

Aug 1, 20223 min read

The Importance of Landing Page Design for Lead Generation

Why are landing pages so important for your lead generation funnel? Here is everything you need to consider.

Digital Marketing 101: What to Know about Conversion Optimization

Liam Mooney

Jun 22, 20223 min read

Digital Marketing 101: What to Know about Conversion Optimization

Conversion Optimization should be the driving force behind all of your digital marketing efforts.

5 Signs That You May Have an Outdated Marketing Strategy

Liam Mooney

May 31, 20224 min read

5 Signs That You May Have an Outdated Marketing Strategy

Use these 5 indicators to check in on your marketing strategy and make sure you're running an optimal campaign to share your brand.

Why Email Marketing Matters in Improving Your Conversion Rates

Liam Mooney

May 10, 20224 min read

Why Email Marketing Matters in Improving Your Conversion Rates

Email is a free, effective way to personalize your marketing efforts and turn visitors into customers.

Debunking Four Myths about Search Engine Optimization

Liam Mooney

Apr 27, 20224 min read

Debunking Four Myths about Search Engine Optimization

SEO is may seem like a daunting unknown requirement to be found online and there are many myths around what you should and should not do.

Understanding Marketing Funnel Automation

Liam Mooney

Apr 20, 20224 min read

Understanding Marketing Funnel Automation

Are there opportunities to save time for you and your team throughout your marketing funnel? Leverage automation to help.

Liam Mooney

Apr 13, 20224 min read

7 Email Marketing Myths You Can Ignore

Everyone is doubling down on social media marketing understandably, but that doesn't mean email is dead.

Liam Mooney

Apr 12, 20222 min read

Why you Need Customer Personas

Does your company or team have documented personas all employees can reference?

Get Ahead with the Top Content Marketing Trends This 2022

Liam Mooney

Mar 30, 20224 min read

Get Ahead with the Top Content Marketing Trends This 2022

Here are 5 content marketing trends you need to consider for your business in 2022.

10 Crucial Marketing Mistakes You Might Be Making

Liam Mooney

Mar 23, 20225 min read

10 Crucial Marketing Mistakes You Might Be Making

Are you committing any of these 10 marketing mistakes with your business or brand?

Ways to Create an Effective Email Marketing Campaign

Liam Mooney

Feb 22, 20224 min read

Ways to Create an Effective Email Marketing Campaign

If you are just starting to use email to engage your audience, consider these 10 tips when creating your first email campaign.

Email Marketing 101: 7 Advantages Your Business Should Implement Today

Liam Mooney

Feb 10, 20223 min read

Email Marketing 101: 7 Advantages Your Business Should Implement Today

Here are 7 reasons to add email marketing to your businesses marketing strategy.

How Does SEO Benefit From Content - A Quick Guide

Liam Mooney

Jan 19, 20224 min read

How Does SEO Benefit From Content - A Quick Guide

Learn how important content is for improving your SEO.

Liam Mooney

Dec 11, 20214 min read

How to Automate Your Sales Funnel

Here are four ideas to help you scale your sales and marketing funnel.

How to Build a Digital Marketing Strategy

Liam Mooney

Dec 2, 20214 min read

How to Build a Digital Marketing Strategy

A step by step guide fore building a digital marketing strategy